This is a checklist of items you need for an all-encompassing personal
branding strategy. Personal branding is the process of marketing and selling
yourself as a brand in order to gain success in business. Personal branding
is a continual process just as knowing yourself is a continual process. As
you grow, so does your brand. The need for personal branding arises from the
fact that globalization has increased competition in the workplace. As the
wheat is separated from the chaff, if you are left standing, you are left
standing with others of good caliber. The playing field is now that much more
challenging since your competition is as good as, or better, than you.
To paraphrase David Samuel, the bloke who got me into personal branding after
I saw him speak a few years ago; he spoke about of why you need personal
branding. His audience was a group from a large teleco... (more)
This entry is about creating proof of concepts that tackle challenging
components in your application before Sprint #1 starts, when Strategy happens
in the process, and the design challenges that still exist.
Proof of Concept
The POC stands for Proof of Concept. It’s a formal term used to describe
the process in which a programmer tackles some of the high risk functionality
items of a finished design comp to assess their feasability before the
official start of the project.
At least, that’s what we define it as. The concept of iterations in
software is to flush out the real prob... (more)
This article will cover techniques in dealing with application state and
complex animations. Additionally, I've included a few quick primers on how to
implement some of the designs a Flash developer can be expected to put into
Flash as well as a sample application file. This article will cover
techniques in dealing with application state and complex animations.
Additionally, I've included a few quick primers on how to implement some of
the designs a Flash developer can be expected to put into Flash as well as a
sample application file.
There are many articles dealing with applica... (more)
Five weeks ago, I started a project with Enablus, a firm that works with
mainly startups to build products. I loathe service work, and love product
work, so am really glad to be working with them. Even better, they are only
30 minutes from my house. I don’t really need to go more than 2 to 3 times
a week, but I like how close they are when I do. One thing that struck me in
the initial project discussions was that Enablus was really big on process
and lingo. Darrell Ross, the project manager and partner I’m working with,
although hard to read initially, still showed sign... (more)
Macromedia products are ever more extensible in the 2004 releases. They make
it easier for developers to create custom tools and extension scripts and
then package those scripts and interfaces to distribute to their fellow
designers and developers. Distribution comes in a few ways; in this article I
Flash, and briefly cover the use of MXPs, the file format used in the
Macromedia Extension Manager tool to allow developers to install extensions.
Although Dreamweaver is arguably more powerful in making use of suc... (more)